The perceived purpose or benefit of link exchanges is to gain an advantage on Google, using the logic that receiving a quality backlink will give you a 'trust' signal that may give you an advantage over the competition. Find a sample business contract from our library and use it to create your own custom business agreements while reducing your need for a lawyer. Download this business plan ebook by MoreBusiness. 2. 2. This guide will lay out a decent basic strategy for a one-month newsjacking campaign. Newsjacking is the practice of leveraging current news events to elevate a brandâs message or content. This is a proven technique for off-page SEO. MoreBusiness. marcio ribeiro dos s ribeiro posted a video on LinkedInNewsjacking. Some of the drawbacks in MLM can be: (a) Getting attached to a disreputable MLM company. Sempre haverĂĄ oportunidades neste mundo acelerado. Apply now for Off-Page SEO jobs in Apache Junction, AZ. In the words of David Meerman Scott, who pioneered the term back in 2011: âNewsjacking is the art and science of injecting your ideas into a breaking news story so you and your ideas get noticed. Keep a regularly updated blog. Make your link bait practical. The higher the score, the more weight its backlinks may have. Consulting Business Plan: Complete Consultant Template & PDF. To create links through content, you must start by creating highly valuable and interesting content. Newsjacking requires you to be on the ball, with your finger on the pulse of the newscycle at all times. You can edit it easily to create your own manufacturing business. Contest or Giveaway Links: Links from contests or giveaways. Change the mode to âand enter a site in your industry. January 19, 2023 â 9 min read 186 7. Contest or Giveaway Links: Links from contests or giveaways. Support New Business Growth. Webinar Backlinks đď¸: Educate, engage, and get linked. Like any marketing practice, it isn't just about doing the action, you need. Kit Kat shows that you can easily profit from the PR mistakes of others. The difference between trendjacking and newsjacking Newsjacking is the practice of inserting your idea or brand into current news to gain media traction and social media recognition. On Page SEO. So thanks to tactics like newsjacking,. Build authority and trust. You can then use these newsjacks in an effort to create backlinks to your site and create a viral marketing campaign for yourself. Of course, this still puts it a long way behind the largest tech cities in Europes such as London and Paris but there is reassurance in the way Spainâs tech capital is spread rather than focused on one specific city. Infographic Backlinks đ: Visualize data and connect with your. Newsjacking é uma técnica de Marketing que consiste em aproveitar notícias do momento para divulgar marcas/produtos (muitas vezes de forma criativa e divertida). Be timely. Organic traffic needs the appropriate infrastructure to commute on before it can be directed and driven. By The Stratabeat Team on August 30, 2022. Newsjacking. comâs Manufacturing Business Plan. agency 4moBusinesses and agencies who want to rank for keywords cannot afford to ignore building backlinks in 2023 through various ethical strategies. The benefits of newsjacking are numerous. Speaker at MozCon, SMX, Digital SummitPlease Noteâ ď¸: Please only send inquiries through Atomic has recently been made aware of three websites impersonating Atomic DigitalâŚSleep Foundation Acquisition Case StudyApply now for SEO Keyword Research jobs in Sun City, AZ. Newsjacking Backlinks: Links from relevant, timely news topics. With this campaign, we landed 15 links for our betting client by reacting to the Messi transfer to Inter Miami this year. 1. Among these, 84 of the sites boast a Domain Rating (DR) of 50 or higher (in other words, sites with high SEO equity). Getting your story to align with breaking news is an easy hack that can boost your chances of a press mention. Apply now for Off-page Optimization jobs in Glendale, AZ. Newsjacking. Number of backlinks from third-party resources; Conversion rates; 5 steps to making newsjacking tactic work for you. However you need to be sensitive about the stories you newsjack, some may not always be right to engage with. With the Backlinks report, you can easily filter your backlinks based on properties like DR, type of link, or the text inside the anchor and the surrounding text. so at first we know about topic and niche Topics: Topics that we choose to define a subject for the blogApply now for Research Reports jobs in Goodyear, AZ. Search Engine Optimizaion (SEO) Overview Before working on SEO we will first select Topics or Niche. Now filling talent for Local SEO Product Manager for Digital Marketing Agency, Digital PR Expert for Newsjacking + Backlinks (Roxhill),Dynamic and Results-Driven Marketing Communications Professional | Leader in CRM/CLM, Growth, Lifecycle Marketing, Email & Digital Marketing, Branding, Retention, Acquisition, Marketing Project. Journalists thrive on current events. Once you enter the Domain, our tool. Though this one is not strictly about search engine optimisation, it is certainly a huge benefit of newsjacking and can have a knock-on effect on traffic, engagement,. Once you enter the Domain, our tool will instantly generate the report. Exploring the Most Popular Types of Backlinks Newsjacking Backlinks Research Report Backlinks E-Book Backlinks Link Reclamation Backlinks ControversialâŚ12 Advanced Google Search Intents The 4 basic ones are: đ´ Informational đ´ Transactional đ´ Commercial đ´ Navigational But they only tell half of the story. Internal business conditions such as weak management, improper location, client loss and problems related to credit. Newsjacking for building backlinks. Spamming forums with links to your site is a pretty old-school link building technique that, in honesty, doesnât do anything for your site. It is easy to use, and you donât need any technical knowledge. As discussed, timing is everything when it comes to newsjacking. Youâll get high value backlinks; These backlinks contribute to referral traffic; SERP Visibility is a proxy for your share of voice in a given niche, as it grows, youâre contributing to brand awareness. Newsjacking can also provide valuable opportunities for producing backlink-ready material. From placing contributed content and securing software product reviews to leveraging data reports and competitor newsjacking, we work tirelessly to create a consistent narrative in the press for our clients. Free Tool Backlinks đ ď¸: Offer value and earn authoritative links. Newsjacking is a successful way to gain quality backlinks if your feature becomes a story in itself. Newsjacking is a marketing technique providing for a more effective company promotion by following the news and top-trending topics discussed on the web and reacting to the news with creative, funny, relevant messages. Such a move allows people to attract increased attention to their publications. Google recommends this as a first step. What is newsjacking. For any content creator, thereâs a lot to like about the concept of newsjacking. The following list represents the basic steps in the cycle of any good content strategy workflow: Define your goal. Apply now for Keyword Research jobs in Gilbert, AZ. Granular permissions let you only give data access to those who need it. Passive Backlinks: Turn Web Pages into Link Magnets. This will position it higher in lists that are generated by search engines. Being at the forefront of link building & outreach at LinkBuilder. Webinar Backlinks đď¸: Educate, engage, and get linked. Newsjacking is one way to build trust with potential clients by showcasing your experience in your specific field. Webinar Backlinks đď¸: Educate, engage, and get linked. Webinar Backlinks đď¸: Educate, engage, and get linked. 1. 1. Itâs a powerful way to reach a bigger audience. . Download this editable retail bike shop business plan template to start your sports apparel store. 4. Newsjacking . Low-quality forum backlinks. Newsjacking Big Stories. The second most underutilized tactic for ranking in search engines without backlinks is using a good on page SEO strategy as well as technical SEO. Having the awareness to recognize an. Newsjacking can change a brandâs image, authority, and trustworthiness. Newsjacking Backlinks: Links from relevant, timely news topics. â Increased media mentions by 260% and backlinks by 3,971% during first year; contributed to award-winning study. Hereâs how: Open Ahrefsâ Site Explorer. posted images on LinkedIn. Newsjacking. Conclusion. 1) Contact the Webmaster. One of the biggest benefits of newsjacking is that you can increase the number of keywords. Public relations is different from guest blogging and is about developing healthy relations resulting in high-quality opportunities for the placement of content. Apply now for Off-Page SEO jobs in Black Canyon City, AZ. Newsjacking is using news in order to increase your popularity and brand awareness. Here are some routine tips for creating a routine that can bring you success rather than failure: Establish a regular work schedule. If youâre up for a content heist of sorts â all in the name of link building â try newsjacking. Click on the âGet Linkâ button to the right of relevant search results to get corresponding links. Now filling talent for Digital PR Expert for Newsjacking + Backlinks (Roxhill), Chat GPT SEO in Shopify,Social Media - Expand your presence on the webâevery post is a new opportunity for others to share your content and for you to earn backlinks Premium Press Release - We write and submit your. This detailed 10-page document is in Microsoft Word format and contains the full text from MoreBusiness. Hereâs how to identify links that are actually worth building: 1. That translates to high search engine ranking, online visibility, and website traffic. They reach out to journalists and publications to try to get them to share the content. To give. The first tip to follow for effective fleet management best practices is cost control. Por que a prática de newsjacking faz. đĽ Which one is your favourite? Let me know in the comments. Use a sample business contract as your starting point to create a business agreement. If the content is informative and relevant to your target audience, they will want to share it and link back to it within their own networks. Keywords: Ranking for 2. Como começar o newsjacking. wow First Result with the keyword "Rank Tracker" by yep Unbiased? Not sure. 1. Free Tool Backlinks đ ď¸: Offer value and earn authoritative links. The two main costs of the car fleet are labor and fuel consumption. However, once youâve had a bit of practice and you get the hang of it, newsjacking can be very beneficial for your business and for driving traffic to your content. 8M keywords 5. However, making these at scale on any directory, regardless of the quality, is considered yet another spammy practice. When you create link-worthy content, itâs essential to share that content with sites you think would benefit from it. You engage a high-end content marketing agency for usually $20,000 - $50,000+ to run your PR campaign. Just remember that newsjacking content typically loses traffic over time and either needs to be replaced, removed, or updated in the future. Having an accountant by your side can be of immense help to identify the financial risks involved in operating your small business. Once you have a strategy for tracking potential stories, youâll need to act quickly. Step One: Create the Type of Content That Attracts High-Quality Backlinks. They have. Infographic Backlinks đ: Visualize data and connect with your. Marketers must understand the context of the. Contest or Giveaway Links: Links from contests or giveaways. Guestographic Backlinks: Links from guestographics. Exploring the Most Popular Types of Backlinks Newsjacking Backlinks Research Report Backlinks E-Book Backlinks Link Reclamation Backlinks ControversialâŚ12 Advanced Google Search Intents The 4 basic ones are: đ´ Informational đ´ Transactional đ´ Commercial đ´ Navigational But they only tell half of the story. Apply now for SEO Keyword Research jobs in Queen Creek, AZ. A good inbound link comes from an authoritative website, and uses natural anchor text. Free Tool Backlinks đ ď¸: Offer value and earn authoritative links. Links: Backlinks (Inbound), External (Outbound), Cross linking (Internal) Links are one of the most important of all the Top 10 SEO ranking factors. When there is a relevant news story that everyone is talking about it, and people notice that you are providing valuable insight about that story, it helps them form an opinion of you as a thought leader. Tracking of backlinks from coverage; Domain. Hereâs how: Open Ahrefsâ Site Explorer. Make it SEO-Friendly. By closely monitoring news sources and trends. Hereâs how to create Amazon affiliate links: Login to your Amazon affiliate account. In this example, we see links earned by a law firm from publicity. Youâll also need content promoters (who usually belong. Weâre former agency clients ourselves, so we know firsthand just how disappointing and frustrating traditional agency relationships can be â and thatâs why we donât operate like traditional agencies. Bring in more backlinks, traffic, and conversions by offering your spin on industry news before journalists publish anything. When you create link-worthy content, itâs essential to share that content with sites you think would benefit from it. Click the âHTTP codeâ filter and choose â3XX redirectsâ. You canât go into newsjacking with the expectation of backlinks or conversions either. If you're skilled in newsjacking, backlink building and. You can use the Moz Pro Link Explorer to find a siteâs authority ranking. 9. Daarbij is B'richt uit⌠| 10 comments on LinkedIn Think twice before newsjacking The second least popular PR trend was "Newsjacking", with 21% of respondents saying it should be left in 2022. | Types of backlinks I offer:Guest Post BacklinksEditorial BacklinksResource Page BacklinksBroken Link BuildingInfographic BacklinksForum BacklinksSocial Media BacklinksWeb 2. Newsjacking is all about monitoring the news and reacting to breaking stories with expert insights, comments, and advice. Generation of interest and enthusiasm in both employees and customers. C. Deze week heb ik mijn nieuwe jeugdboek -B'richt uit M'burg- opgehaald bij de drukker. If you're skilled in newsjacking, backlink building and. Broken link building. This consulting business plan is a comprehensive copy/paste example that includes an operating and marketing plan for any kind of consulting. Guestographic Backlinks: Links from guestographics. Because seventy-five to eighty percent. the article flops. 2K Itâs estimated that the average social media user spends roughly two and a half hours per day on social media. It includes straight-forward exercises and examples to help you focus your vision so you get what you really want out of your business. Make sure the largest volume of your internal links point to the web pages you want to rank, including those with the highest search volume and cost per click from your keyword research. You can create these press releases and submit them to many different websites and article directories. March 8, 2021. 4. posted images on LinkedIn. The Newsjacking Digital PR case study is now up on my YouTube, in 4K quality. Webinar Backlinks đď¸: Educate, engage, and get linked. Authority. This detailed 12-page document is in Microsoft Word format and contains the full text from MoreBusiness. When search engines evaluate websites, they do not only look at the content on a particular page but also how that page connects to the rest of the digital ecosystem. Make your customers feel good. The post racked up a lot of social media mentions, media coverage and picked up a few backlinks. Theyâre also a vote of confidence from other websites. The steps are: 1) find a page that might link to you, 2) look for broken links on that page, 3) let the webmaster know⌠and ask if the broken link could be replaced with a link to you. This guide will lay out a decent basic strategy for a one-month newsjacking campaign. 2. - Led media relations including newsjacking to secure coverage in national. Infographic Backlinks đ: Visualize data and connect with your. Guestographic Backlinks: Links from guestographics. To your dismay. GET YOUR FREE PROPOSAL Weâre the experts at making. Free Tool Backlinks đ ď¸: Offer value and earn authoritative links. get backlinks. Searching Google, Facebook, Twitter, blogs, YouTube, and whatever else comes to mind, the reporter scans for any plausible nugget to differentiate her story. . Getting your story to align with breaking news is an easy hack that can boost your. Generating backlinks; Reinforcing your brandâs story and values; A great example of thought. Now filling talent for Digital PR Expert for Newsjacking + Backlinks (Roxhill), Build Sales System ,Get Google AutoSuggested questions in Sheets for any keyword, across any language-- #GoogleSheetTipsVenture capitalists. Free Tool Backlinks đ ď¸: Offer value and earn authoritative links. #googleanalytics #certificateofcompletionDonât Be Afraid of Newsjacking: Trend spotting and tapping into trending news is still one of the most effective ways to drive shares. (b) Creating a network or downline may be more expensive than you realized. Be Relevant: Ensure your content is directly related to the news event and provides value to your audience. You can create these press releases and submit them to many different websites and article directories. Go to the âProduct Linkingâ drop-down menu and select âProduct Links. Contest or Giveaway Links: Links from contests or giveaways. LinkedIn For Sharing Timely Personal Experiences And Anecdotes. A Newsjacking campaign can generate search demand and also natural backlinks for a brand and its website, it can generate news stories that have a place in Google Discovery. When executed properly, newsjacking can be a clever and effective way to tie a brand or product to a current event and leverage the public interest in that event to generate attention and. It can help you protect your business and/or personal assets. The digital PR agency that builds the links, buzz, and brand recognition your competitors can only dream about. Building relations with journalists, bloggers, publishers, and influencers is important. However, if your website newsjacks stories unrelated to your industry or expertise, search engines may consider the content to be spam, which can ultimately hurt your SERP. Definition: Newsjacking is a digital marketing and marketing technique consisting of taking advantage of a fact or news of great relevance to generate useful and viral content for our brand. Here are eight link building strategies you can use to get high-quality backlinks to your site: 1. Share your expertise with journalists at HARO. Sample Business Contract. Today, you can create timely blog and/or social media posts to jump on the news story at the right moment to generate tons of free media coverage (and backlinks) for your business. Newsjacking Backlinks: Links from relevant, timely news topics. Sample Business Contract. A good inbound link comes from an authoritative website, and uses natural anchor text. Michelle Garrett, digital PR consultant, said anyone still tempted to utilise newsjacking â where brands piggyback on breaking news and trending topics â should tread extremely carefully. A key indicator to establish trust rank is the number of high quality websites linking to it, known as backlinks. Letâs take a look at an example of how this process may work. Now filling talent for Digital PR Expert for Newsjacking + Backlinks (Roxhill), SEO Expert to Manage Business Website,Head Of Outreach & Organic Growth Traffic(SEO) | Web Content Creator đť | Internet Marketer đ 3w EditedApply now for Marketing Research jobs in New River, AZ. com and start the business of your dreams! Learn how to write a business plan with this easy to read, step-by-step guide, now just $7 (normally $99). Outline content. Now filling talent for Digital PR Expert for Newsjacking + Backlinks (Roxhill), Childrenâs Book Publicist,In a recent 2022 survey from the New Statesman Media Group, newsjacking â brands aligning with current events or cultural issues â was chosen as the least unethical marketing practice, meaning it was far more acceptable than the likes of targeting the vulnerable, clickbait and greenwashing. Our backlink checker tool is available for everyone. Choose the frequency of your alerts â âas-it-happens,â âdaily,â or âweekly. Just remember that newsjacking content typically loses traffic over time and either needs to be replaced, removed, or updated in the future. â January 10, 20xx â ABC Computer Services will open a branch office in the Woodside Corporate Center in Los Angeles on February 1, 20xx to provide local area network support services for BigMovies Productions of Burbank. They want their stories to be about whatâs going on at this moment. Infographic Backlinks đ: Visualize data and connect with your. Newsjacking Backlinks: Links from relevant, timely news topics. From an efficiency standpoint, weâre happy when ourâŚDomain Authority. You can use this strategy to create content that resonates with audiences and drive organic traffic. Additionally, newsjacking can help boost SEO by increasing the number of backlinks for your website. The digital PR agency that builds the links, buzz, and brand recognition your competitors can only dream about. Consulting Business Plan: Complete Consultant Template & PDF. and marketing success. Krispy Kreme is one example of a franchise-gone-wrong. Newsjacking refers to the practice of capitalizing on the popularity of a news story to amplify your sales. Let me know which topic interests you theâŚBusiness Bankruptcy. Make your link bait practical. Infographic Backlinks đ: Visualize data and connect with your. Backlinks are a key SEO ranking factor for real estate. Ahrefs backlink report from November to December shows the huge media attention their website, floridajustice. â Authority â is an SEO concept that refers to the overall quality of a website or a webpage. The strategy itself is clearly. E-commerce SEO Consultant To Increase Your Traffic and Product Sales đ helped drive $80million+ MRR | Enterprise Shopify Search Engine Optimisation SpecialistWhat is ânewsjackingâ? The term ânewsjackingâ was popularised in the 2011 book. Thirty-seven were from websites with. com, has driven. Now filling talent for Local SEO Product Manager for Digital Marketing Agency, Digital PR Expert for Newsjacking + Backlinks (Roxhill),Setting priorities is an essential part of your strategy meeting agenda. Now filling talent for Childrenâs Book Publicist, Digital PR Expert for Newsjacking + Backlinks (Roxhill),It provides a simple, repeatable process by which all future ideas can reach fruition. A website that Stratabeat is responsible for optimizing attracted new backlinks from 418 websites over the past six months alone. Leverage Testimonials In Your Niche. The business may have a bad image that is very difficult to change. Itâs about monitoring live news and using opportunities to put your brand at the center of timely conversations by offering professional. Aside from newsjacking via blog post, your brand could also send a press release, email customers or subscribers, or even host an event. Picking the right story: The breaking news you cover must be relevant to your brand and industry. Broken link building involves three simple steps: Find a relevant broken link on a website; Create something similar to the broken resource; Ask anyone linking to the dead resource to instead link to your working resource. Backlinks are an important part of SEO best practices. Click the âHTTP codeâ filter and choose â3XX redirectsâ. Newsjacking is a powerful tool for attracting the attention you want, but to be effective, it has to be done properly. Long story short: if you ride a hype wave, related to a big deal in your industry or the world in. News happens every day, and newsjacking. How to do it. In the words of David Meerman Scott, who pioneered the term back in 2011: âNewsjacking is the art and science of injecting your ideas into a breaking news story so you and your ideas get noticed. We are seeking a highly skilled and experienced Digital PR Expert to join our team. MailerMailer, an email marketing service, acquired by j2 Global ( Nasdaq:JCOM) in March 2017. com, has driven. When public attention is focused on a specific news story, you can use this as an opportunity to create linkable content. The term was popularized due to David Meerman Scott's book Newsjacking: How. Newsjacking Backlinks: Links from relevant, timely news topics. Some events relate to your niche, others happen to related industries, and the rest have nothing to do with your. 3. Em termos de SEO (Search Engine Optimization) o newsjacking ĂŠ interessante a partir do momento que ele tem grande potencial de gerar backlinks e trĂĄfego. Apply now for Off-Page SEO jobs in Higley, AZ. Newsjacking is a great content marketing strategy for getting featured in Google News carousels. comâs Sports Apparel Store Business Plan. National, local, vertical and trade media coverage â print, broadcast and online. 4. It is composed of the English words news and hijacking. . Michelle Garrett, digital PR consultant, said anyone still tempted to utilise newsjacking â where brands piggyback on breaking news and trending topics â should tread extremely carefully. Hereâs why. Looking for skilled Digital PR Expert with Roxhill tool expertise. đđ Inconsistent Keyword Strategy Poorly managed company often lacks a consistentâŚJyoti J. Newsworthy events can be great for traffic. Itâs about monitoring live news and using opportunities to put your brand at the center of timely conversations by offering professional. Morgan Taylor posted images on LinkedIn"Jack" their news and run with your own article, hence the term, Newsjacking. com Are slow loading times and sluggish performance hindering your online success? Unlock the fullâŚMoreBusiness. Guestographic Backlinks: Links from guestographics. Newsjacking is a marketing technique providing for a more effective company promotion by following the news and top-trending topics discussed on the web and reacting to the news with creative, funny,. DiscussThis, an email discussion group platform acquired by SimpleLists (UK) in 2014. How To Find Crowdfunding Sites For Link Building. Find a sample business contract from our library and use it to create your own custom business agreements while reducing your need for a lawyer. Once a relevant news story breaks, act swiftly to create and share your content. If the content is informative and relevant to your target audience, they will want to share it and link back to it within their own networks. They want their stories to be about whatâs going on at this moment. This Section In Short. While it was initially developed as a PR methodology, it has become more. 3w Report this post Crafting HARO pitches is an art, and mastering it takes. Broken link building. Another creative SEO strategy for PR is newsjacking, where businesses take advantage of breaking news and topics to introduce ideas and opinions. 1. See moreOreo. By timely inserting their perspective into breaking news,. Apply now for SEO Keyword Research jobs in Sun City West, AZ. Newsjacking. Internet Crazes, Fads, and Trends. With newsjacking, timing is everything. Apply now for Link Building jobs in Queen Creek, AZ. Guestographic Backlinks: Links from guestographics. 3. Coined by marketer David Meerman Scott, newsjacking is when anyone offers valuable input on breaking news right as it gains widespread attention from the media and the public. The Newsjacking Digital PR case study is now up on my YouTube, in 4K quality. Personal financing. Infographic Backlinks đ: Visualize data and connect with your. Personal financing. It also attracted high authority backlinks and positive media mentions. Authority. If your topic is on point â in other words, you gave Newsjacking Question #1 careful consideration and made sure that the news was both interesting and relevant to your readers. Em termos de SEO (Search Engine Optimization) o newsjacking é interessante a partir do momento que ele tem grande potencial de gerar backlinks e tráfego. Busch Beer Sponsors Canine Adoptions. Speed Up Your SEO Journey with this top best SEO Extensions. MailerMailer, an email marketing service, acquired by j2 Global ( Nasdaq:JCOM) in March 2017. The manufacturer should also hold regular distributor and dealer meetings so that everyone is always up-to-date about the manufacturerâs latest products and services. Whenever possible, avoid including additional punctuation â such as hyphens â in your URL. Contest or Giveaway Links: Links from contests or giveaways. Carries idea was to combine content marketing, digital PR to create viral content that not only creates new backlinks but drives the searches to their website. Google's Year in Search 2020 was a difficult year for many people, defined primarily by the global pandemic caused by novel virus COVID-19. Run a content audit. Making your content practical means creating something that the reader can use right away. The idea is when something is breaking in the news, if you are clever and fast enough to get something into. Newsjacking Backlinks: Links from relevant, timely news topics. Newsjacking Backlinks: Links from relevant, timely news topics. â Workforce. Any digital PR agency will be able to tell you just how effective this technique is at getting your name out there. Low-quality forum backlinks. Newsjacking is a must in PR tactics. Some of the key benefits of newsjacking include: 1. When creating infographics with the intent of earning backlinks, consider building a webpage or blog post around your infographic content that other websites can. Newsjacking provides you with a great. Get featured on the worldâs best-known websites with creative campaigns that put you in front of your target market, win you backlinks, and get people talking about your brand. Webinar Backlinks đď¸: Educate, engage, and get linked. By timely inserting their perspective into breaking news, brands can gain media attention and boost their relevance, riding the wave of the eventâs popularity.